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Verified Purchase
Not that bright

The color is a lovely and fresh green, bit it is not nearly as bright and citrusy as the photo shown. I've tested in a few batches with and without gel phase. You can get nice kermit-avocado shades depending on how much you use. It's a very strongly pigmented colorant.

Verified Purchase

I use this for my Avocado items, combined with avocado oil, the oxidation of the oil with this color becomes the perfect avocado green in my product. I can't wait to use this to color my Halloween items this year!