Interview with Julie of Soaperie + Co.
In 2015, Julie with Soaperie + Co. left her job in finance to spend more time with her kids. She started exploring creative outlets and discovered a love for soap making. Now she makes and sells beautiful cold process soap, lotion bars, candles, and more. Learn more about how Julie got started, what inspires her, and her soap making tips.
How long
have you been making soap and how did you get started?
I’ve been making soap for almost two years and I’ve
enjoyed every minute of it! The very first soap I made was the Relaxing Lavender
soap from Bramble Berry’s Natural Soap Kit
for Beginners. It was such a great way to start creating handmade
soap because the kit comes with everything you need. I remember checking in on the
soap as it cured and after a couple of hours, I noticed a crack on the top of the
soap. In hindsight, I realized that I was just too impatient and I didn’t
let my lye water cool enough before I mixed it with the
oils, so the soap got way too hot. I’ve learned a lot
since then, but I think that soap making experience is still one of the most
exciting!
Soaperie + Co. really got started as a second act in life after I’d spent more than 20 years in a more traditional career. In 2015, I left my job in finance to spend more time with my kids and to focus on enjoying a slower pace of life. That first year after I stopped working absolutely flew by because I was busy helping my older son apply for college. Eventually, he left home to start school and that’s when I knew I needed something to keep myself occupied. I’ve always loved fashion and interior design, so it wasn’t a surprise that I began to explore my creative side. To me, making artisan soap is the perfect blend of creative and analytical, just like me. I loved it instantly.
What
inspires you to create?
Fashion, interior design,
cooking, and nature. Right now, I’m watching the latest season of the
Great British Baking Show. I’m mesmerized by the unique ingredient
combinations that go into the contestants’ truly amazing creations. Soap
making has a lot of similarities to the cooking/baking world and you tend to see a
lot of the same trends. I like to use what I’ve seen for
inspiration.
What advice
would you give to makers just starting their businesses?
Be patient, take it slowly, and learn everything you possibly can from
more experienced soap makers. I’m not a patient person by nature and I
really jumped into this business quickly. There have been times that I’ve
definitely learned “on the job” and that kind of learning can be
difficult. I wish I knew early on what I know now. I think if I’d been a
little more patient, there would have been fewer growing
pains.
One of the biggest mistakes I made was being afraid to say no. Whether it’s a wholesale order that just wasn’t profitable or a time-consuming project for a friend, it’s easy to feel obligated to do something that really isn’t a good use of your time. When you have the courage to say no, it’s a really powerful thing. It opens you up to have the time to pursue the things that you really want to do.
What is your favorite
type of product to make?
Cold process soap.
There’s something so beautiful about the perceived simplicity, yet it
really can keep you on your toes. It’s different every time you make it,
even when you’re remaking something you’ve made before. The air
humidity, the temperature of the ingredients, and the type of fragrance
oil – it makes it impossible to control the outcome with exact
precision. Learning to deal with unexpected problems is just part of the
process!
How did you come
up with the name for your business?
Naming your
business is so incredibly personal. At the end of the day, I wanted a name that
would convey my sense of style…simple, sophisticated, feminine, and
professional. I also wanted to make sure it reflected that it’s a soap
business. Instead of just using the word soapery, I tweaked it a little and made it
“Soaperie” to add some
flair.
There’s a funny story about the name Soaperie + Co. Recently, it dawned on me that people may read it as “Soap Erie,” as in soap made in Erie, PA. Someone commented on an Instagram post that they would love to have a bar of my soap because they’re from Erie and they’re feeling homesick since they moved away. I didn’t have the heart to tell them that sadly, there is no connection to Erie. I still love the name of my business, but this was a good reminder about how important it is to really think through your business name before committing.
What is your favorite Bramble
Berry product and why?
It’s impossible to
choose just one. The Copper Sparkle Mica and Gold Sparkle
Mica are both so incredibly beautiful, so much fun to use, and really give
your soap a glamorous feel. I love to use them as mica lines in between soap layers
or mix them with sweet almond oil and create a sparkly design on the top of the
finished soap.
There are also so many amazing Bramble Berry fragrance oils. I honestly couldn’t live without Cocoa Butter Cashmere, Autumn Fig Harvest, Rose Quartz, and Tobacco and Bay Leaf. If you haven’t tried them, you’re missing out!
Tell us
something unusual or unique about yourself!
I’m originally from California and I graduated from UCLA with a
BS in Mathematics. I’m also a CPA. It’s probably not the typical
resume of a soap maker, but I have found that analytical and problem-solving skills
can be very helpful in this business. No matter what your background is, I think you
bring your own unique perspective to soap making. One of my favorite things to see
on Instagram is a photo of a soap that’s different than anything
I’ve seen before.
What are some
of your other hobbies and interests?
Right now,
I’m trying to learn everything I can about photography. When I first
started posting photos of my soap on social media, it was a disaster. I even had a
professional photographer leave a comment on one of my Instagram posts suggesting I
contact her for help. I still have a long way to go, but thankfully my photos have
improved since then. Someday, I would love to graduate from my iPhone to a good
digital camera.
I also love spending time with my family, playing fantasy football, watching good movies, watching bad reality television, reading, enjoying great food, baking, and traveling.
Have you ever
experienced a soapy fail? How did you work through it, and what did you
learn?
Of course, there are so many fails that
it’s difficult to choose just one. Once, I dropped my soap batter on the
floor. I accidentally left my immersion blender sitting in the soap batter. I was
using a plastic bucket for the first time (I had been using a glass container) and
the blender was just too heavy for the container to support. When I let go, the
entire bucket of soap spilled down the front of my cabinets and all over the floor!
Luckily, I got it cleaned up quickly and no one was
hurt.
If I learned anything from this fail, it’s just another reminder that soap making can be dangerous and it’s so important to be careful. Each time I introduce something new into the process, now I try to think ahead and assess the impact before a mistake happens.
If you were to give one of your
products to a stranger, what would you choose and why?
Right now, since it’s getting cooler and we all start struggling
with dry skin, I would give them a Beeswax + Honey lotion bar.
It’s made with beeswax, shea butter, and olive oil and it’s so
incredibly moisturizing (and it smells great, too). They come in a small recyclable
container that’s easy to throw in your purse and take with you on the go.
One of my favorite stories about our lotion bars is from a customer who sells
handmade knitted items. She likes to use our lotion bars on her hands before she
starts knitting a project and says it makes the yarn smell so good. She’s
even received feedback about the wonderful fragrance from her
customers!
Beeswax + Honey lotion bars
What is your number one
soap making tip?
Try soaping at room temperature. For
the longest time, I wouldn’t even consider trying it and I would spend
countless hours trying to get my oils and lye water to within 10 degrees of each
other. At higher temperatures, this can be time consuming. Soaping at room
temperature has worked out well for me because Austin is a pretty hot and humid part
of the country, so most of the time all my oils are already liquid at room
temperature. In the winter I do have to heat up some of the harder oils. For me, it
really simplified my life and I don’t spend so much time worrying about
timing everything so carefully!
What do
you love most about creating bath and body products?
Honestly, I love being a part of the soap making community and interacting
with amazing customers. I’ve been so impressed by the incredible amount of
support, guidance, and encouragement that I’ve experienced over the last
few years. Artisan soap is a very saturated market, so I’m always
pleasantly surprised by how many soap makers are willing to share their techniques
and help one another. I always encourage everyone to buy handmade items. You really
help support a community of truly wonderful makers.
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